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Have You Made a Will?

Do you realize that if you do not dispose of your property by will your estate may be disposed of very differently from the way you would wish? Unless a will is made, the law can take no account of the special personal needs of any heir.

When you make your will, why not insure efficient and economical management by appointing the Bankers Trust Company as executor and trustee?

This Company will scrupulously guard the interests of your heirs, and will give your estate the benefit of experience gained in the management of many estates, of large and of only moderate size.

Our officers will be glad to correspond with

you regarding any trust or banking business.
BANKERS TRUST COMPANY

New York
Resources over $250,000,000

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STATEMENT OF THE OWNERSHIP,
MANAGEMENT, ETC., OF THE

ATLANTIC MONTHLY

Required by the Act of August 24, 1912.

Published monthly at Boston, Mass.

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NAME OF

POST-OFFICE ADDRESS Editor, ELLERY SEDGWICK 3 Park St., Boston, Mass. Business Manager,

MACGREGOR JENKINS 3 Park St., Boston, Mass. Publisher,

MACGREGOR JENKINS
Owners : ELLERY SEDGWICK"

ELLERY SEDGWICK, Trustee"
MACGREGOR JENKINS
GEORGE H. MIFFLIN 4 Park St., Boston, Mass.

M. A. DE WOLFE HOWE 50 State St., Boston, Mass.
Known bondholders, mortgagees, and other security hold-

ers, holding i per cent or more of total amount of
bonds, mortgages, or other securities : None.
Signed MACGREGOR JENKINS

Treas.

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Sworn to and subscribed before me this 23rd day of March, 1916. ALFRED SHORE (SEAL.]

Notary Public (My commission expires March 20, 1919.)

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From Stone to Sheepskin from Pompeii to Philadelphia

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The Art of Advertising is as old as the Advertising has won its place because of world. Evidence of this has come down its enormous potency as a factor in the to us in the relics of long-vanished civil- business life of the world. It dissemiizations. We know how advertising was

nates knowledge; binds far countries demonstrated in the days of Pompeii.

together. It is a force for raising the

standard of living, and making what were Those copymen of 2000 years ago were masters in their way, but great as was

once only the luxuries of the rich the their skill, advertising was denied the dig- necessities of the poor. nity of the Sheepskin. This symbol of

And now the great University of Pennacademic appreciation was never conferred upon the craft.

sylvania—a famous seat of learning-has

conferred the Sheepskin on Advertising. Today, however, Advertising has come When next June arrives the advertising into its own. It is recognized as some- fraternity of the world will gather within thing greater than any Art or Science its doors at Philadelphia. They will cause it colors the whole fabric of life number 10,000 and more students of life more intimately.

-life that emIt is a world-wide

braces all the scipower for good in

ence, economics, spreading the gifts

culture and art of and benefits of civ

the ages — 10,000 ilization among all

TRUTH

wide-awake, vigor.

ous, hustling, practhe peoples of the

tical men of busiearth.

ness. Its battles are le

The course will be gion. Its successes

short, but its benecolossal. Advertis

fits of inestimable

value. Sparks will ing creates; civil

be struck from the ization clarifies,

contact of keen estimates, applies.

minds that will Advertising is the

kindle new fires of friend of every

optimism, of cour

age, of understandman, rich or poor;

ing amongst men. maker of things,

Come to Philadelbuildings of of Pennsylvania, or user of what where the 1910 convention of the race will be phia, June 25th to others have made.

held. Write the "Poor Richard Club", Philadelphia, for particulars.

30th.

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