General Speech, an Introduction |
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Page 389
... Motives . The core of good persuasion is the effective appeal to motives . Such appeal must achieve a close harmony between the proposal and the dominant motives of the listener . All normal human beings have many motives for action ...
... Motives . The core of good persuasion is the effective appeal to motives . Such appeal must achieve a close harmony between the proposal and the dominant motives of the listener . All normal human beings have many motives for action ...
Page 395
... motives which counteract the temporarily dominant drives . Pit motive against motive to create doubt , uncertainty , frustration . Show the frus- trating effects of similar ventures which were unsuccessful . If the attempt to delay ...
... motives which counteract the temporarily dominant drives . Pit motive against motive to create doubt , uncertainty , frustration . Show the frus- trating effects of similar ventures which were unsuccessful . If the attempt to delay ...
Page 399
... motives and by using supporting materials which show relationships of the proposition and the motive . Consider the following diagram of the main ideas of a student's speech . The first point is introduc- tory , but it seeks to arouse ...
... motives and by using supporting materials which show relationships of the proposition and the motive . Consider the following diagram of the main ideas of a student's speech . The first point is introduc- tory , but it seeks to arouse ...
Contents
PREFACE CHAPTER 1 An Introduction to Speech | 1 |
Improving Your Speech Habits | 14 |
Some Beginners Problems in Speech Preparation | 30 |
Copyright | |
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achievement action activity adaptation adjustments American analogy analysis appeal argument articulation attitudes audi audience auditors behavior Boratti cause Chap chapter communication Company Craig Baird criticism differences discussion effective Elmer Davis ence Esau evaluation example experience explain expression facts Franklin D give H. V. Kaltenborn habits Harry Emerson Fosdick ideas illustrate important informative speaking infrequently Sometimes interest language learning listeners logical materials meaning ment methods motives never Quite infrequently objective oral reading organization outline pattern person persuasive persuasive speaking phonation phrases pitch practice preparation present principles problem Project proposition purpose questions radio reasoning refer response result Second World War Select sentence situation skill social Sometimes Quite frequently sounds speaker specific speech processes stage fright standards statement student suggested talk techniques thinking tion tive topic visual aids vocal vocal folds voice Winston Churchill words York